The worldwide financial meltdown means those of us in the sales force have to be more skilled than ever before. If you’re in the salesforce, you’re aware that your most important asset is your willingness to adapt. But your customer list, well that’s more important than anything.

Whether you have your data in Macintosh or iCal, you know that it’s taken a lot of work and ingenuity to build that critical salesforce list of names and numbers. You always remember to do a backup of that data so it’s secure. You need unrestricted access to it, but what if you want that crucial name or phone number and you can’t access it? That lack of responsiveness to get access to your Macintosh or iCal sales info can cost you a sale. There’s a solution now with a new program that automatically does a backup and syncs all of your salesforce data with Mac and iCal. Then you can sync it to your handheld device and have it with you all the time.

It’s a huge plus and you can get it from a great small company named PocketMac. The applet is PocketMac Backup for SalesForce. Once you download it, it effortlessly does a backup every fifteen minutes, of all of your SalesForce data into your Mac address Book. Also, it does a backup of tasks and calendars to iCal. Then you have it in your Time Machine backup and you can sync it easily with each of the other devices you use.

This is a boon for people in sales who want all of their sales force data on their Macintosh, iCal and their handheld device, and they want it 24/7. After PocketMac Backup for SalesForce is set up, you just login to your account and then PocketMac Backup for SalesForce takes care of everything else.

For people in the sales community who use Macintosh and iCal and who need instant access and secure backup of their sales data, PocketMac Backup for SalesForce is a total lifesaver.